The power of volunteering – boosting business and communities
Countries all over the world are celebrating the hard work of volunteers and their far-reaching impact on communities this month. International Volunteer Day, on December 5, recognises the role of volunteers across the globe in transforming their societies, economies and environment.
The annual event also seeks to inspire others to explore the mutual benefits of voluntary work on a personal, community and business level.
In recent years, commercial companies have become ever-more aware of their corporate social responsibility and the need to take account of their wider influence on society. As such, stakeholders are increasingly demanding that organisations demonstrate their commitment to environmental, social and governance (ESG) principles.
Many businesses have introduced corporate volunteering programmes as part of this commitment, encouraging employees to take part in organised voluntary projects. These can prove valuable and pay huge dividends in terms of improved brand reputation and a more engaged, motivated workforce.